Squash Balls Market: Bouncing Towards Growth

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The squash balls market size is projected to reach US$ 144.73 million by 2031 from US$ 103.15 million in 2024. The market is expected to register a CAGR of 5.0% during 2025–2031.

The global squash balls market, a vital component of the broader squash equipment industry, is demonstrating steady growth, fueled by increasing participation in the sport and a rising global emphasis on health and fitness.  This upward trajectory reflects a renewed interest in squash as a dynamic and effective workout, coupled with ongoing efforts to expand the sport's accessibility.

A significant driver for the squash balls market is the growing awareness of the health benefits associated with playing squash. As an intensive cardiovascular activity, it enhances agility, coordination, and endurance, attracting health-conscious individuals and encouraging more people to pick up a racquet. This trend is further supported by the expansion of indoor sports facilities and the increasing integration of squash into physical education programs and extracurricular activities in schools and universities. For instance, over 200 colleges and universities in the US now offer squash, exposing younger demographics to the sport and fostering future demand.

The market is segmented by product type, with the double yellow dot ball holding the largest share in 2024. This is the official ball used in professional tournaments and by advanced players, designed for its low bounce and speed, which requires significant skill to keep rallies going. However, the market also caters to various skill levels, offering single yellow dot (intermediate), red dot (beginner), and blue dot (junior/beginner) balls, ensuring accessibility for all players.

Geographically, Europe currently dominates the squash balls market, largely due to its well-established sports infrastructure and widespread availability of squash courts. However, the Asia-Pacific region is emerging as a strong growth contender, expected to exhibit the fastest CAGR. Countries like India, China, and Malaysia are witnessing increased participation, driven by rising middle-class incomes, growing health consciousness, and the influence of international and regional events like the Asian Games, which bring the sport into the spotlight.

In terms of distribution, specialty stores continue to hold the largest share, allowing players to seek expert advice and a wide range of specialized products. However, online retail is rapidly gaining traction, offering convenience and broader product availability, with a significant market share of over 35% in the broader squash equipment market. Leading manufacturers like Dunlop, HEAD, Prince, and Karakal are consistently innovating, focusing on improving ball durability, consistency, and performance to meet the evolving demands of players.

While challenges such as limited court availability in some regions persist, concerted efforts by squash federations to develop new facilities and promote youth engagement are expected to propel the market forward. The squash balls market, though niche, is poised for continued expansion as the sport gains global recognition and its numerous benefits are increasingly appreciated.

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Author's Bio:

Nilesh Shinde

Senior Market Research expert at The Insight Partners

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