The North America wound care market is expected to grow from US$ 7,920.27 million in 2022 to US$ 11,178.22 million by 2028. It is estimated to register a CAGR of 5.9% from 2022 to 2028.

The North America wound care market is seeing significant market growth, primarily driven by the increasing prevalence of chronic diseases and the resulting complex wounds.

Chronic Diseases Drive Wound Care Demand

Chronic conditions like diabetes, cancer, and autoimmune disorders severely hinder the body's natural healing processes. Diabetes, in particular, is a major concern, as it compromises the immune system and complicates wound repair. As of July 2021, an estimated 500 million people worldwide were living with diabetes, a number projected to rise dramatically. In the US alone, diabetes incurs over US$300 billion annually in medical costs and lost workdays.

Diabetic patients face a high risk of developing chronic, non-healing wounds such as diabetic foot ulcers (DFUs), with studies indicating that between 1 in 3 overall population and 1 in every 5 DM patients will develop one in their lifetime. The high blood sugar environment fosters stubborn biofilms, making these wounds notoriously difficult to treat and necessitating long-term use of wound dressings.

Furthermore, the rising incidence of cancer leads to more surgical interventions. These procedures often result in large, deep wounds with significant exudate, requiring meticulous management to prevent postoperative infections. Advanced wound dressings, including hydrogels, alginates, and foams, are crucial for effective wound care and infection control in these cases. The overall surge in chronic diseases is directly fueling the demand for wound care products across North America.

North America wound care market Overview

The North America wound care market encompasses the US, Canada, and Mexico, with the US dominating the market in 2022. In the US, chronic ulcers and diabetes are the leading causes of chronic wounds. The primary diagnosis of chronic ulcers alone is conservatively estimated to cost US$28 billion annually, with secondary diagnoses adding up to US$31.7 billion.

Over 9–12 million Americans suffer from chronic ulcers, according to the American Diabetes Association (ADA). The grim reality of leg ulcers is highlighted by a dramatically increased mortality rate: 20% to 50% within the first three years after a first amputation, jumping to 70% after five years.

Adding to this challenge, 3% of the US population over 65 has open wounds. With the US government projecting the elderly population to exceed 77 million by 2060, chronic wounds will remain a persistent and growing problem. This demographic shift significantly propels the demand for wound care treatments, driving growth in the US wound care market.

The North America wound care market is segmented as follows:

• North America wound care market By Product:
• Advanced Wound Dressing (held the largest market share in 2022)
• Surgical Wound Care
• Traditional Wound Care
• Wound Therapy Devices
• North America wound care market By Wound Type:
• Chronic Wounds (held a larger market share in 2022)
• Acute Wounds
• North America wound care market By End User:
• Hospitals (held the largest market share in 2022)
• Specialty Clinics
• Home Healthcare
• Others
• North America wound care market By Country:
• US (dominated the North America wound care market in 2022)
• Canada
• Mexico

Leading companies operating in this North America wound care market include:

• 3M Co
• Baxter International Inc
• Coloplast AS
• ConvaTec Group Plc
• Ethicon USA LLC
• Integra LifeSciences Holdings Corp
• Medtronic Plc
• MiMedx
• PAUL HARTMANN AG
• Smith & Nephew Plc

North America wound care market Strategic Insights

Strategic insights for the North America Wound Care provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.

North America wound care market Regional Insights

The geographic scope of the North America Wound Care refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.

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Author’s Bio:

Suryakant Gadekar

Senior Market Research Expert at Business Market Insights